Aveda Arts & Sciences Institutes announced it will move its New York City campus from SoHo to DUMBO in the summer of 2025.
The new campus at 35 Pearl St., part of Two Trees Management Co.’s office building at 20 Jay Street, will provide state-of-the-art facilities for hundreds of students and educators in beauty and wellness, according to a press release.
The new location will feature advanced classrooms and spaces for hands-on learning and creative expression, in line with Aveda Arts’ mission to foster innovation, creativity and sustainability, the press release said.
“The invigorating energy and vibe in DUMBO will add an enriched dimension to our students’ educational experience,” said Traci Sakosits, creative director and vice president of education at Aveda Arts.
DUMBO, a former industrial waterfront, has been revitalized by Two Trees over the past four decades and is now a vibrant arts hub. The neoclassical 20 Jay St. building is close to Brooklyn Bridge Park and DUMBO’s iconic archways, retaining historic elements while housing modern offices and retail spaces.
“DUMBO is a thriving neighborhood known for its vibrant arts scene and creative spirit; we are excited to start a new chapter here,” said Edwin Neill, president of Aveda Arts.
Jed Walentas, Principal at Two Trees Management, welcomed Aveda Arts to the community.
“We’re honored to welcome Aveda Arts to DUMBO, a move that underscores DUMBO’s desirability as a hub for creativity and innovation,” he said.
Aveda Arts’ SoHo campus will remain operational until the DUMBO location opens.
