Ever since the first round of city-wide COVID lockdowns in March, small businesses have shouldered a heavy financial burden.
Forced to shutter their brick-and-mortar stores or operate at limited capacity, some of our favorite shops have had to make tough decisions to try to stay in business and retain employees despite dramatically deceased foot traffic.
On the other hand, it's also been inspiring to watch local businesses quickly adapt to e-commerce or even make more dramatic pivots, like the hair artist who started selling at-home braiding kits from her home, or the Greenwich Village bookstore that now offers reading recommendations over the phone.
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Ever since the first round of city-wide COVID lockdowns in March, small businesses have shouldered a heavy financial burden. Forced to shutter their brick-and-mortar stores or operate at limited capacity, some of our favorite shops have had to make tough decisions to try to stay in business and retain [...]