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Brownsville and Bronx's Wakefield Square Off in Census Challenge

The Census Subway Series pitches neighborhoods against each other to boost census self-response rates
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Photo: Jim Henderson from Wikimedia Commons.

This week, Brownsville residents are competing against residents of Bronx neighborhood Wakefield for bragging rights and prizes in a census competition.

The Census Subway Series is a weekly challenge taking place over five weeks where two neighborhoods from different boroughs compete against each other to see who posts the largest gains in its census self-response rate over the week.

NYC Census 2020 Field Director Kathleen Daniel said the competition had unleashed the power of neighborhood pride in bringing out the census count.

"New Yorkers are neighborhood proud and neighborhood strong, and we're all going to fight for our fair share of money, power, and respect, in every neighborhood."

Currently, Brownsville's self-response rate is at 55.2 percent and Wakefield's is 50.7 percent. The two neighborhoods will compete between Monday September 7, and Sunday September 13.

And there are prizes to be won. Any New Yorker who completes the census between Monday August 17, and Monday September 21, can enter the contest to be in to win $1,000 gift cards from Seamless, $50 Lyft credit vouchers and annual CitiBike memberships and annual memberships to The Museum of Modern Art and MoMA PS1.

To enter, you must take a photo of your census completion confirmation page and upload it to the City's website. For more info visit nyc.gov/censuscontest. The census count is ending on September 30.




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