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BP Adams Launches 'Shoot For A Cure' Basketball Benefit to Raise Awareness for Colon Cancer

Did you know? Colon cancer, which is curable, treatable and preventable, remains the third-leading cause of cancer deaths in Brooklyn.
Basketball kids, BK Reader
Photo credit: Julienne Schaer for Brooklyn Bridge Park

Did you know? Colon cancer, which is curable, treatable and preventable, remains the third-leading cause of cancer deaths in Brooklyn.

Photo credit: Julienne Schaer for Brooklyn Bridge Park

Brooklyn Borough President Eric Adams is joining forces with Municipal Credit Union (MCU) to launch on Monday, August 6, the first MCU Shoot For A Cure, a week-long basketball-themed fundraiser to raise awareness for colon cancer. 

The MCU Shoot For A Cure will be held daily outside Brooklyn Borough Hall until Friday, August 10, between 11:00am and 6:00pm, and will benefit the Brooklyn Hospital Center's initiative to provide colon cancer screenings in high-risk areas. Participants will have the opportunity to shoot free throws in honor of loved ones who have been affected by cancer, as well as sign a special dedication board that will be on display throughout the week. MCU will make a donation for each shot. The goal, as per the event's website: at least 2,500 shots!

"Colorectal cancer remains the second leading cause of cancer death in New York State. In Brooklyn, we are seeing a rising, disproportionate amount of colon cancer deaths in young adults, especially African-American men," said Madhavi Reddy, MD, chief of gastroenterology and hepatology at the Brooklyn Hospital Center. "We know that early detection and treatment can save lives. The generous donation from MCU's Shoot for a Cure will assist us in our 'Local Call to Action' initiative to perform more screening in high-risk areas such as East New York and Brownsville."

Colon cancer, which is curable, treatable and preventable, remains the third-leading cause of cancer deaths in Brooklyn. Earlier this year, in recognition of Colon Cancer Awareness Month, Adams held a month-long #NoButtsAboutIt campaign to encourage Brooklynites to participate in free colon cancer screenings that were held at ten hospitals across the borough.

"In partnership with the Brooklyn Hospital Center, which helped us make free screenings available this past March as part of our #NoButtsAboutIt campaign, we can take meaningful strides toward ensuring all Brooklynites take control of their health," said Adams. "I'm so grateful for MCU's corporate citizenship, as we team up to take on colon cancer."




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